http://brandingology.com Branding Information, Tips and Branding News Sat, 19 May 2012 20:58:31 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 http://brandingology.com/blog/2012/05/19/strathcona-county-unveils-new-community-branding-strategy/ http://brandingology.com/blog/2012/05/19/strathcona-county-unveils-new-community-branding-strategy/#comments Sat, 19 May 2012 20:58:31 +0000 admin tag:google.com,2005:reader/item/08a84c5c109b8369 brand for Strathcona County,” says Catherine Proulx, Managing Director, Twist Marketing. “The County's brand is also closely aligned with its Economic Development Strategy of ...
See all stories on this topic »]]> http://brandingology.com/blog/2012/05/19/strathcona-county-unveils-new-community-branding-strategy/feed/ 0 http://brandingology.com/blog/2012/05/17/dunkin-donuts-franchisees-elect-brand-advisory-council-leaders-to-collaborate/ http://brandingology.com/blog/2012/05/17/dunkin-donuts-franchisees-elect-brand-advisory-council-leaders-to-collaborate/#comments Thu, 17 May 2012 19:38:25 +0000 admin tag:google.com,2005:reader/item/35845ebe94566408 Brands CEO and Dunkin' Donuts President, serves as the other BAC Co-Chair. The following representatives were elected by their fellow franchisees from a slate of candidates from their respective regions: PBW Lou Garcia (Mt. Vernon ...
See all stories on this topic »]]> http://brandingology.com/blog/2012/05/17/dunkin-donuts-franchisees-elect-brand-advisory-council-leaders-to-collaborate/feed/ 0 http://brandingology.com/blog/2012/05/16/brand-marketings-new-currency-branding-strategy-insider/ http://brandingology.com/blog/2012/05/16/brand-marketings-new-currency-branding-strategy-insider/#comments Wed, 16 May 2012 07:56:17 +0000 admin tag:google.com,2005:reader/item/49544a0ceac5baf7 Branding Strategy Insider is a service of The Blake Project, a leading brand ... But in the heat of the moment, brand marketers lost sight of the fact that the idea of ...
www.brandingstrategyinsider.com/.../brand-marketings-new-c...]]> http://brandingology.com/blog/2012/05/16/brand-marketings-new-currency-branding-strategy-insider/feed/ 0 http://brandingology.com/blog/2012/05/15/yippy-inc-yipi-appoints-two-new-board-members-mr-morton-fink-ms/ http://brandingology.com/blog/2012/05/15/yippy-inc-yipi-appoints-two-new-board-members-mr-morton-fink-ms/#comments Tue, 15 May 2012 12:52:32 +0000 admin tag:google.com,2005:reader/item/c56c1a6291f60b74 strategic, customized marketing campaigns that develop lasting relationships between brands and their customers. She has extensive experience across all marketing channels and disciplines, ...
See all stories on this topic »]]> http://brandingology.com/blog/2012/05/15/yippy-inc-yipi-appoints-two-new-board-members-mr-morton-fink-ms/feed/ 0 http://brandingology.com/blog/2012/05/14/im-worried-my-business-branding-doesnt-work-online-what-should-i-do/ http://brandingology.com/blog/2012/05/14/im-worried-my-business-branding-doesnt-work-online-what-should-i-do/#comments Mon, 14 May 2012 05:23:52 +0000 admin tag:google.com,2005:reader/item/4fa621148cea85c9 Branding is much more than a simple logo, it's about the way in which you present your company. One possible way to have a split personality is to use sub-branding. This needs to be developed and executed very carefully though and requires strategic ...
See all stories on this topic »]]> http://brandingology.com/blog/2012/05/14/im-worried-my-business-branding-doesnt-work-online-what-should-i-do/feed/ 0 http://brandingology.com/blog/2012/05/13/service-and-branding-help-fort-myers-company-grow/ http://brandingology.com/blog/2012/05/13/service-and-branding-help-fort-myers-company-grow/#comments Sun, 13 May 2012 08:59:43 +0000 admin tag:google.com,2005:reader/item/e0b45b64f7b1a809 brand — from the look and feel of the clinics and marketing materials to the development of the weight loss program, said Alex Joseph, company president and founder.
See all stories on this topic »]]> http://brandingology.com/blog/2012/05/13/service-and-branding-help-fort-myers-company-grow/feed/ 0 http://brandingology.com/blog/2012/05/10/acco-brands-corporation-reports-first-quarter-2012-results/ http://brandingology.com/blog/2012/05/10/acco-brands-corporation-reports-first-quarter-2012-results/#comments Thu, 10 May 2012 15:00:05 +0000 admin tag:google.com,2005:reader/item/4726e16ac3f9e31a Brands International net sales decreased 10% to $94.5 million, compared to $104.9 million in the prior-year quarter. Volume declined 13% primarily due to planned strategic exits and discontinuation of low-margin products, along with the weak ...
See all stories on this topic »]]> http://brandingology.com/blog/2012/05/10/acco-brands-corporation-reports-first-quarter-2012-results/feed/ 0 http://brandingology.com/blog/2012/05/09/spectrum-brands-holdings-reports-8-percent-net-sales-increase-in-second/ http://brandingology.com/blog/2012/05/09/spectrum-brands-holdings-reports-8-percent-net-sales-increase-in-second/#comments Wed, 09 May 2012 09:43:28 +0000 admin tag:google.com,2005:reader/item/50949d50776030fd Brands Holdings, Inc. (NYSE:SPB) , a global and diversified consumer products company with market-leading brands, today reported net sales, operating income and adjusted EBITDA increases of 8, 17 and 9 percent, respectively, in the second ...
See all stories on this topic »]]> http://brandingology.com/blog/2012/05/09/spectrum-brands-holdings-reports-8-percent-net-sales-increase-in-second/feed/ 0 http://brandingology.com/blog/2012/05/08/susan-bostrom-former-cmo-of-cisco-joins-marketos-board-of-directors/ http://brandingology.com/blog/2012/05/08/susan-bostrom-former-cmo-of-cisco-joins-marketos-board-of-directors/#comments Tue, 08 May 2012 16:28:03 +0000 admin tag:google.com,2005:reader/item/3d9697053e7d890b strategy through positioning, branding, advertising and product marketing. She also had responsibility for the Worldwide Government Affairs ...
See all stories on this topic »]]> http://brandingology.com/blog/2012/05/08/susan-bostrom-former-cmo-of-cisco-joins-marketos-board-of-directors/feed/ 0 http://brandingology.com/blog/2012/05/04/msci-and-barclays-announce-partnership-to-create-global-esg-fixed-income-indices/ http://brandingology.com/blog/2012/05/04/msci-and-barclays-announce-partnership-to-create-global-esg-fixed-income-indices/#comments Fri, 04 May 2012 14:02:17 +0000 admin tag:google.com,2005:reader/item/bb5067a007032413 strategies to their bond portfolios. The ESG fixed income indices will be co-branded and independently marketed by both firms.
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